supporting those who want to <strong>quit smoking<span>.<span></strong>

supporting those who want to quit smoking.

By the Numbers

Smoking is the leading preventable cause of death in the United States. Nicotine releases powerful neurotransmitters such as dopamine and glutamine, making it easy to become addicted. It’s why fewer than one in ten smokers succeed in quitting each year.


People in the U.S. currently smoke cigarettes


Smoking is the leading cause of all lung cancer deaths


Smokers have attempted to quit in the past year.

The Why

The benefits of quitting smoking are significant as the functioning of every major bodily system improves and the risk of many smoking-related illnesses declines. Clinical research is finding a combination drug therapies and behavioral strategies are helping more people become former smokers.

While NRT, varenicline, and sustained-release bupropion are regarded as first-choice therapies for smoking cessation, HRHR is testing promising new solutions for smoking cessation.

Interested in joining a trial?